PARADE FLOATS
PARADE FLOATS - PEOPLE-POWERED PROMOTION
A parade float is like a traveling attraction. It allows you to creatively showcase your unique features to a large audience. A float can be decorated to depict your mascot, a smaller version of your attraction, a new museum display, or the product you sell, making it a memorable and engaging form of advertising. A float can be used in multiple parades and events throughout the year, increasing its impact and reach.
Floats come in a vartiey of formats:
1
People-powered Push Floats
Compact floats built on a push base, propelled and guided by volunteers using push bars.
2
Trailer Display Floats
Display floats built on a trailer and towed by a vehicle such as a truck or tractor.
3
Self-Driven Floats
Motorized floats built around a vehicle or engine that drive and maneuver under their own power.
The top 3 benefits of using a parade float to promote a business or tourist attraction:
1
High-Visibility Marketing
A well-designed parade float grabs attention from large crowds, giving your business significant exposure in a lively, public setting.
2
Community Engagement
Participating in parades connects your business with the local community, creating positive associations and increasing brand awareness through direct engagement.
3
Memorable Branding
A creative, themed float leaves a lasting impression, making your business or attraction stand out and reinforcing your brand identity in a fun, memorable way.
PARADE FLOAT VIDEO TOUR
TIPS & TRICKS
Within this article, we will explore the diverse array of parade floats from push floats to vehicle-driven floats, to towed floats.
SYC was so fantastic to work with and I would highly recommend them to anyone looking for support with parade and pageantry - from concept to completion. The sales team went way beyond expected service, met me personally on campus with samples during planning, was diligent in communications with other vendors and kept me in the loop but didn't bother me with the little details. I cannot thank them enough for making this process so seamless.
- Amy Mykes
University of Calgary Parade Float
ASK A QUESTION
OR BOOK A CONSULTATION
DOWNLOAD BROCHURE
Celebrating three decades of crafting unforgettable themed environments, Studio Y Creations invites you to download our portfolio brochure. From awe-inspiring sculptures to immersive spaces, our work has brought imagination to life for countless clients. See why we’re trusted by businesses and organizations worldwide to turn visions into reality.